Step 3 : Serum

Serums deliver concentrated active ingredients deep into the skin, targeting specific concerns like fine lines, dark spots, and uneven texture. Their lightweight formulas absorb quickly, enhancing the results of your skincare routine.

Whether you're treating signs of aging, acne, or dehydration, serums provide powerful, effective solutions for visibly healthier, more radiant skin.

40 Products

On Sale

Intensive Pore Tightening & Lightning Serum

Shrinks pores, evens out skin tone, for combination & oily skin

AED 59

~~AED 70~~ AED 59 Save AED 11

Shrinks enlarged pores, smoothens and balances uneven skintone.

On Sale

Exfoliating Facial Peeling Solution

Lightens scars & blemishes, clear & smoothens skin

AED 63

~~AED 75~~ AED 63 Save AED 12

Lightens acne scars & blemishes giving brighter & clearer appearance.

On Sale

Intensive Hydration Serum

Treats dryness, promotes cell regeneration & collagen production

AED 51

~~AED 60~~ AED 51 Save AED 9

Hydrates and restores moisture to skin giving softer & radiant appearance.

On Sale

Brightening Serum

Treats & lightens hyperpigmentation, dark spots & scars.

AED 59

~~AED 70~~ AED 59 Save AED 11

Treats hyperpigmentation, dark spots, scarring and uneven skintone giving lighter complexion.

On Sale

Radiance Eye Contour Serum

Lightens dark circles, reduces puffiness & eye bags

AED 55

~~AED 65~~ AED 55 Save AED 10

Lightens dark circles around eyes & reduces eye bags giving fresher look to the eyes.

On Sale

Peptide Complex Serum

Hydrates skin, gives anti-aging benefits, reduces wrinkles & fine line

AED 72

~~AED 85~~ AED 72 Save AED 13

Encourages collagen production and improves skin cell elasticity for younger looking skin.

On Sale

Brightening & Lightening Vitamin C Serum

Lightens blemishes, hydrates dull skin, reverses aging & wrinkles

AED 63

~~AED 75~~ AED 63 Save AED 12

Nourishes, renews and revitalizes skin to reduce fine lines and give brighter appearance.

On Sale

Rejuvenating Retinol Serum

Treats aging and reduces wrinkles & fine lines, hydrates the skin

AED 63

~~AED 75~~ AED 63 Save AED 12

Rejuvenates the skin and targets wrinkles and fine lines for smoother and younger looking skin

On Sale

T-Zone Oil Eraser

Balances sebum, treats acne & pimples, for oily & combination skin

AED 46

~~AED 55~~ AED 46 Save AED 9

Reduces shininess on oily skin by balancing sebum due to its oil absorbing formula.

On Sale

Vitamin B Complex Serum

Treats acne, redness & excess sebum, brightens blemishes & dull skin

AED 59

~~AED 70~~ AED 59 Save AED 11

Moisturizes and rejuvenates skin, deals with redness and hyperpigmentation.

On Sale

Soothing & Smoothing Cica Serum

Soothes skin and promotes collagen production for sensitive skin

AED 63

~~AED 75~~ AED 63 Save AED 12

Designed for sensitive skin, this serum has hydrating and soothing ingredients that protect the skin...

On Sale

Youth Radiant Renewal Retinol Serum

Gives anti-aging benefits for young skin without irritation

AED 63

~~AED 75~~ AED 63 Save AED 12

Specially designed for young skin, this serum contains 0.3% liposomal retinol that gives anti-aging benefits...

On Sale

Acne Control Routine

For oily skin, treats pimples, acne, breakouts

AED 276

~~AED 325~~ AED 276 Save AED 49

Ultimate solution for pimples and acne problems with a complete skincare set.

On Sale

Daily Moisture Duo

Solves hydration issues for extreme dry and sensitive skin

AED 105

~~AED 125~~ AED 105 Save AED 20

Hydration serum + moisturizer set, 2 products with maximum impact on dry and flaky skin.

On Sale

Hydration Boost Routine

Hydrates dry and sensitive skin

AED 212

~~AED 250~~ AED 212 Save AED 38

Ultimate solution for dry and sensitive skin with all hydrating and moisturizing products in one...

On Sale

Ultimate Hyaluronic Hydration Set

Contains all products with Hyaluronic acid for dry and sensitive skin

AED 272

~~AED 320~~ AED 272 Save AED 48

All products with our revolutionary 4D Hyaluronic Acid technology in one set, which gives plump...

Sensitive Skin Comfort Routine

Gentle hydration and protection for sensitive skin

AED 325

AED 325 Save AED -325

Ultimate solution for people with sensitive skin with our skincare set designed to hydrate and...

Oily Skin Control Routine

Controls oil and shine, especially in T-zone for oily skin types

AED 320

AED 320 Save AED -320

Skincare set with all steps of a typical daily skincare routine for people with oily...

Dry Skin Repair Routine

Complete hydration routine for dry, tight skin

AED 325

AED 325 Save AED -325

Our curated skincare set for people with dry skin type with all products from a...

Combination Skin Balance Routine

Controls shine and excess sebum, for combination skin type

AED 385

AED 385 Save AED -385

Our skincare set for people with combination skintype, with special T-Zone oil eraser to target...

On Sale

Clear Pore Treatment Trio

Clears pores, reduces acne, hydrates skin effectively

AED 174

~~AED 205~~ AED 174 Save AED 31

Toner that controls sebum and oily pores + Peeling solution that exfoliates and brightens skin...

On Sale

Exfoliate & Hydrate Set

Gently exfoliates while restoring skin hydration

AED 174

~~AED 205~~ AED 174 Save AED 31

A value set with a powerful cleanser + hydration serum and moisturizer to clear pores...

On Sale

Blemish Skin Shield Set

Brightens dark spots while protecting blemish-prone skin

AED 114

~~AED 135~~ AED 114 Save AED 21

This set contains serum that lightens pigmented or dull skin + sunscreen that protects it...

On Sale

Hydration Skin Shield Set

Deeply hydrating sun protection for dry skin

AED 114

~~AED 135~~ AED 114 Save AED 21

Serum that hydrates skin from within + Sunscreen that gives protective coating against sun damage...

On Sale

Hydration & Age Defense Trio

Hydration, firming, and eye care in one value set

AED 179

~~AED 210~~ AED 179 Save AED 31

Set of 3 Hydration serums from the Purest collection with 4D Hyaluronic Acid technology that...

On Sale

Oily Skin Shield Set

Mattifying sun protection with pore-tightening care

AED 114

~~AED 135~~ AED 114 Save AED 21

Serum that clears clogged & oily pores + Sunscreen that gives sun protection with matte...

On Sale

Pore Refining Brightening Set

Exfoliates pores, hydrates & brightens uneven skin tone

AED 174

~~AED 205~~ AED 174 Save AED 31

A value set with cleanser, serum and moisturizer that provide gentle exfoliation with hydration suitable...

On Sale

Universal Skin Shield Set

Balanced hydration and protection for all skin types

AED 114

~~AED 135~~ AED 114 Save AED 21

A serum with Vitamin B Complex that nourishes the skin, supports collagen production and reduces...

On Sale

Blemish & Pore Defense Set

Clears pores, fades blemishes, hydrates with SPF protection

AED 119

~~AED 140~~ AED 119 Save AED 21

A value set that contains two of the Purest Solutions favorites; facial peeling serum that...

On Sale

Combination Skin Shield Set

Pore-refining serum with brightening sun protection

AED 114

~~AED 135~~ AED 114 Save AED 21

Serum that tightens pores + sunscreen that nourishes and lightens uneven skintone in a value...

On Sale

Niacinamide Glow Routine

Brightens skin, refines pores, boosts natural glow

AED 229

~~AED 270~~ AED 229 Save AED 41

Skincare set with all products from our collection with powerhouse ingredient Niacinamide which provides ultimate...

On Sale

Blemish Brightening Duo

Lightens pigmentation and improves overall skin clarity

AED 114

~~AED 135~~ AED 114 Save AED 21

The Purest serums with Ferulic acid, Ascorbic acid and Alpha Arbutin, which are the best...

On Sale

Blemish & Blackhead Prevention Duo

Prevents blackheads and lightens blemishes effectively

AED 123

~~AED 145~~ AED 123 Save AED 22

This value set contains a toner with exfoliating ingredients that clear pores and control sebum...

On Sale

Blemish Bright Morning Routine

Brightens skin and reduces dark spots daily

AED 179

~~AED 210~~ AED 179 Save AED 31

Skincare solution for people with blemished skin to be used in the day with moisturizer,...

On Sale

Blemish Repair Night Routine

Reduces blemishes and fades pigmentation overnight

AED 229

~~AED 270~~ AED 229 Save AED 41

Skincare solution for people with blemished skin to be used at night with cleanser, toner,...

On Sale

Blemish & Moisture Repair Duo

Targets blemishes while deeply hydrating dry skin

AED 114

~~AED 135~~ AED 114 Save AED 21

This set contains 2 serums; one that solves hydration problems and another that lightens blemished...

On Sale

Spot Correct & Prevent Duo

Reduces dark spots while preventing new blemishes

AED 114

~~AED 135~~ AED 114 Save AED 21

Bestseller serums in one value set; a peeling solution with AHA & BHA that exfoliate,...

Dry-Combination Balance Routine

Balances oil while deeply hydrating dry areas

AED 385

AED 385 Save AED -385

This Skincare set contains products that are a solution for people who have complaints with...

On Sale

Retinol & Vitamin Care Trio

Targets aging, dullness, and skin repair

AED 179

~~AED 210~~ AED 179 Save AED 31

Vitamin A (Retinol) reduces wrinkles and aging, Vitamin B Complex hydrates and nourishes skin and...

On Sale

The Purest Actives Collection

Full serum and treatment collection for personalized skincare

AED 405

~~AED 480~~ AED 405 Save AED 75

One Toner and 6 serums from our Purest Skincare collection that solve varied skincare problems...

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Frequently Asked Questions

What’s the difference between a gel cleanser and a powder cleanser?

How do I choose the right cleanser for my skin type?

Can I use a face cleanser twice daily, even on sensitive skin?

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What’s the difference between a gel cleanser and a powder cleanser?

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